iHeart Radio 2024 Jingle Ball

This project was for the 2024 iHeartRadio Jingle Ball, where MèShell Studio operated on-site at the Intuit Dome in Los Angeles. The team captured live photos of talent during the event, and my role was to design pre-made poster templates in advance. These templates allowed for a seamless workflow, enabling the team to quickly insert the live shots and produce finalized posters ready for immediate upload to social media. Given the incredibly short turnaround time during the event, meticulous preparation beforehand was essential to ensure the project’s success.

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For the poster designs, I utilized Adobe Photoshop, Adobe Illustrator, and Blender to create templates that balanced consistency with individuality. I carefully encapsulated the unique aesthetics and branding styles of the diverse talents while maintaining a cohesive, Christmas-themed visual identity. This required a thoughtful approach to typography, color palettes, and composition to ensure each poster felt tailored yet harmonious within the overall event branding.